Elon. Uno, nessuno, cento Musk 03. Tesla: l’auto del futuro è qui
Jan 20, 2025
Vittorio Chiesa, Director at Politecnico di Milano, dives into Tesla's groundbreaking journey. He highlights Elon Musk's ambition to phase out fossil fuels and the pivotal moments that defined Tesla's ascent. Chiesa discusses the challenges of electric vehicle adoption and Tesla's response to Chinese competition. He also explores Tesla's strategic shift towards autonomous vehicles and the impact of subsidies on EV demand. Lastly, he analyzes how Tesla's market valuation contrasts with traditional automotive fundamentals.
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Firsthand Model S Driving Impression
- The narrator describes driving a Model S in October 2013 and being struck by silence and extreme acceleration.
- The car felt futuristic with almost no physical controls and a 17-inch central tablet.
Early Investment Turned Niche Tech Mainstream
- Musk invested early in small electric teams and turned their niche work into a mainstream product.
- This positioned Tesla as a symbolic leader in electric mobility and sustainability.
Musk Rejected Prototype Design And Pushed In-House
- Musk insisted on making key components in-house and rejected the prototype aesthetics he called 'ROTAMi'.
- The Roadster prototype premiered in 2006 and attracted celebrity orders despite high costs.