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In this week’s podcast, I sit down with Alex Cannon the creative entrepreneur behind the jewellery brand CRAFTD. Shopify has recently recognised CRAFTD as being the fastest-growing men's jewellery brand on the e-commerce platform. In this podcast, you will hear how Alex has gone from bar work to owning half of one of the fastest-growing e-commerce brands by recognising his key skills and finding a partner with the other ingredients.

We delve into his past, goals and how he dealt with some of the harder times in recent years when growing the brand such as losing his mum after a long fight with illness.