DataFramed #321 Developing Financial AI Products at Experian with Vijay Mehta, EVP of Global Solutions & Analytics at Experian
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Sep 15, 2025 Vijay Mehta, EVP of Global Solutions & Analytics at Experian, leads the charge in developing innovative AI solutions for financial services. In this conversation, he highlights the transformative power of generative AI while navigating compliance challenges. Vijay discusses the capabilities of the Ascend platform for fraud detection and decision-making, emphasizing the importance of effective AI education within organizations. He also touches on evolving hiring trends in data science and the need for transparency and governance in deploying AI models.
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GenAI Is A Practical Productivity Multiplier
- Generative AI is now a practical productivity tool across engineering, finance, legal, and customer service.
- Experian sees GenAI as one tool in a broader analytics toolbox driving real revenue impact.
Integrate Tools Into One Platform
- Build platforms that integrate data, analytics, AI, and decisioning to streamline workflows.
- Provide conversational assistants to make analytics and governance more accessible.
Partnered Identity Checks Combat Synthetic Fraud
- Experian integrated MasterCard identity verification to strengthen identity checks across the credit lifecycle.
- They use device intelligence and partner data to combat rising synthetic fraud.