

MARKETS DAILY: Crypto Update | Crypto Heading Into the 'Sunshine' in 2025
Dec 16, 2024
In this engaging discussion, Paul Brody, EY Global Blockchain Leader and Chairman of the Enterprise Ethereum Alliance, shares his optimistic outlook for crypto in 2025. He highlights the expected regulatory clarity that could boost market confidence. They dive into transformative trends like the rise of stablecoins and decentralized finance, plus the user-friendly innovations of the walletless XION blockchain project. Brody also addresses the ongoing challenges of fraud and the impact of AI-generated meme coins on the market's future.
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Crypto's Direction
- The crypto world is moving towards stablecoins and DeFi on public blockchains.
- Regulatory conversion is happening globally, but the pace will accelerate significantly in 2025.
Automated B2B Payments
- EY, in partnership with SAP, PayPal, and Coinbase, automated B2B stablecoin payments.
- This first automated PYUSD payment from PayPal to EY demonstrates the potential for streamlining B2B transactions.
Banks vs. Crypto
- One of the main regulatory battles of 2025 will be leveling the playing field between banks and crypto companies.
- Banks see an opportunity in on and off-ramping, but they also want fairer competition with crypto native companies.