Fashion People Bride Wars and Tennis Scores
Aug 29, 2025
Danielle Frankel, a trailblazing bridal designer and founder of the Danielle Frankel brand, shares her journey in the world of modern bridal fashion. She dives into innovative business models that prioritize customer experience and customization. The conversation highlights the balance between tradition and contemporary trends, along with the significance of craftsmanship. Additionally, Danielle discusses the challenges and triumphs of entrepreneurship and how she adapts to the evolving bridal market, transforming client relationships into emotional connections.
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Morning IV And Studio Routine
- Danielle Frankel described waking up unwell and having an IV drip delivered at home before work.
- She works in-studio most days but will work from home when she needs focused quiet time.
Why The Garment District Matters
- Danielle locates her studio in the Garment District to stay close to production and multiple factories.
- Being near factories makes operations and quality control far more efficient for a bridal label.
Specialized Factories And Ivory Quality
- Danielle explained each factory specializes (draping, tailoring) and the atelier makes samples and size duplicates.
- She emphasized pristine factories are required to handle ivory fabrics and strict quality control steps.
