The Fort #353 - Chris Powers & Jason Baxter - Foster: How Fort Is Harnessing The Power of Advanced Data & Artificial Intelligence
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May 14, 2024 Jason Baxter, with 25 years of real estate experience, and Chris Powers discuss using AI in real estate. They talk about Fort's proprietary operating system, Foster, and its AI applications. Topics include creating facts through data structuring, operational optimization with AI, and navigating market challenges with data analytics.
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Data Silos in Real Estate
- Data silos hinder effective decision-making in real estate companies.
- Aggregating data into a single source of truth is crucial for accurate insights and alignment.
Fort's AI Strategy
- Most companies use AI like ChatGPT for general knowledge and basic tasks.
- Fort leverages proprietary data and open-source LLMs to gain a competitive edge.
Foster in Action
- Fort uses Foster, its AI, for practical tasks like summarizing meetings and identifying actionable takeaways.
- Foster leverages the single source of truth to provide accurate insights and automate tasks.