The Real Reason You Struggle With Sales

301 - Ever felt weird about “selling” your photography services—especially to people you know? You’re not alone. In this episode, we dive into the hidden mindset blocks that stop you from confidently sharing your business. And spoiler alert: it’s not about needing a better pitch or new pricing guide. It’s about how you're thinking.

What to Listen For:

• Why feeling “sold to” may be triggering your own sales anxiety
• How projecting your beliefs can sabotage your marketing
• The emotional difference between “getting” and “serving” clients
• How to share your offers without pressure or awkwardness
• Why being nervous about selling is rooted in past experiences
• A mindset reframe to help you feel less sales-y
• How to stop judging your worth through others’ reactions
• Why no interaction is ever wasted (even if it feels like it)
• A simple mantra that makes awkward moments feel lighter
• How to use “I just want you to know” energy in networking

The way you think about selling is directly impacting your ability to grow. When you shift from “I need clients” to “I want to serve,” you’ll feel more confident—and so will your clients. Tune in now and start changing how you show up in your business.

Don’t forget to subscribe, leave a review, and share this episode with a photographer friend who needs it!

Additional resources:

• Register for a free coaching workshop with Heather: www.getcoachedbyheather.com
• Master the craft of pet photography at the Hair of the Dog Academy - www.hairofthedogacademy.com
• Stop competing on price and reach $2,000+ sales with the Freedom Focus Formula - www.freedomfocusformula.com
• Crack the code to booking more clients inside Elevate - www.freedomfocusformula.com/elevate
• Discover the world of commercial pet photography - www.hairofthedogacademy.com/commercial

JOIN THE PARTY:

• Connect with us on Instagram
• Explore valuable pet photography resources here
• Discover effective pricing and sales strategies for all portrait photographers.
• Ready to grow your business? Elevate helps you do just that.
• Check out our recommended gear and favorite books.