#24: Dugald Macdonald - CEO, Co-Founder Sportable | Creating moneyball for rugby | Mixing data, technology, and sports | Scaling a sports startup globally | Athlete performance analytics

A former rugby player himself, Dugald Macdonald wanted to connect the worlds of sport and data. He co-founded Sportable in 2015 alongside NASA engineer Dr. Peter Husemeyer.

Sportable specializes in designing and implementing cutting-edge data collection technology – enabling fans to see inside the play. They started by adding chips inside rugby balls and have expanded to additional verticals over the years.

8 years since its inception, Sportable is a global startup with over 70 employees.

Chapters:

(02:40) Creation story of Sportable

(07:15) Athletes and performance analytics

(12:30) Process from chip in the ball to the end user

(16:25) Challenges of scaling a global sports company

(18:05) Size of Sportable currently and the niche approach

(21:00) Sports trends to watch

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Dugald Macdonald links:

LinkedIn: https://www.linkedin.com/in/dugald-macdonald-29a4ab75/

Website: https://www.sportable.com/

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Andrew Petcash links:

🏠 Website: https://profluence.com

✉️ Newsletter: https://www.petcashpost.com

🎙 Podcast: https://anchor.fm/andrewpetcash

🐣 Twitter: https://twitter.com/andrewpetcash

🕺 TikTok: https://www.tiktok.com/@andrewpetcash

📸 Instagram: https://instagram.com/andrewpetcash

💼 LinkedIn: https://www.linkedin.com/in/andrewpetcash/

🎥 YouTube: https://www.youtube.com/channel/UC3q5jhAuCVT2FZCkLW5xBiQ/

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Thanks for listening!