The Higherside Chats THC+TV Announcement & Update
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May 31, 2025 Exciting changes are coming as the podcast transitions to video content, enhancing guest engagement while maintaining audio quality. A new membership tier, THC Plus TV, will offer fresh features and an innovative video platform. The hosts share challenges faced during the launch, including tech mishaps and user experience enhancements. They explore a fascinating connection between cosmic entities and humanity, inviting listeners to ponder hidden influences on our world while emphasizing the need for listener feedback and support.
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Understanding Listener Decline
- Greg Carlwood noticed a decline in free listener numbers over 24 months despite the show remaining similar.
- Factors include post-COVID media consumption normalization, Apple podcast metric changes, and stopping YouTube uploads.
Benefits and Challenges of Video Podcasting
- Video podcasting offers benefits like better presentation, guest appeal, and enhanced shareability.
- Greg weighs these benefits against the loss of deep editing and delivery challenges for subscribers.
Technical and Financial Video Challenges
- Delivering high-quality video without ads on a subscription model is complex and costly.
- Greg finds existing platforms insufficient and anticipates significant expenses per subscriber for video streaming.