What makes an artist blow up and what happens when they fall? Do artists still need press, how much do their music videos cost and who tells them off when they step out of line?

Why does Rita Ora have such a complicated reputation and why is George Ezra so nice? Cassandra Gracey, President of Sony’s in-house creative agency 4th Floor Creative and one of only two female label presidents in the UK, lifts the lid on all this and more over a cold glass (or two) of her favourite drink: Moët champagne.

To listen to all the music discussed on Straight Up and the songs we've got on repeat, follow our Straight Up playlist on Spotify.

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Straight Up's music and editing is by Marlon Percy: @marlonpercy

Straight Up was recorded at club and co-working space The Ministry by Chris Bailey of The Boy in the Corner @cornerHQ

Straight Up is sponsored by online spirits specialist Master of Malt, where you can buy a bottle of Cassandra's Moët.

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Behind the Music miniseries: Sony 4th Floor's Cassandra Gracey on why George Ezra is so nice