E470 Dana White

7 snips

Nov 14, 2023

Dana White, the President of the UFC, shares his journey from a young entrepreneur to a sports mogul. He discusses the intricacies of managing UFC talent and the pressures from critics while shedding light on his experiences with walk-up music. The conversation dives into his friendship with President Trump, the emotional weight of retirements in the sport, and the controversial rise of Power Slap. With humor and insights, Dana reflects on the evolving landscape of sports and his personal philosophy on integrity in business.

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ADVICE

Maintaining Control

Never answer to advertisers, only to your values.
Pay what's owed, then go separate ways.

INSIGHT

Team as Family

Build a strong, loyal team that shares core values.
Navigate challenges together, fostering a family-like environment.

ADVICE

Pick Sponsors Carefully

Partner with brands aligned with your core values, not just money.
Align with sponsors who share your beliefs for a better working relationship.

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