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This Past Weekend w/ Theo Von
E470 Dana White
Nov 14, 2023
Dana White, the President of the UFC, shares his journey from a young entrepreneur to a sports mogul. He discusses the intricacies of managing UFC talent and the pressures from critics while shedding light on his experiences with walk-up music. The conversation dives into his friendship with President Trump, the emotional weight of retirements in the sport, and the controversial rise of Power Slap. With humor and insights, Dana reflects on the evolving landscape of sports and his personal philosophy on integrity in business.
01:15:37
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Quick takeaways
- Choosing sponsors who align with your beliefs and values creates a more enjoyable and mutually beneficial relationship.
- Staying true to your principles and refusing to compromise on unreasonable demands from sponsors helps maintain integrity and uphold your brand's identity.
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Importance of Aligning with Like-Minded Sponsors
When choosing sponsors, it is essential to ensure alignment with one's own beliefs and values. A sponsorship deal should go beyond just the financial aspect and involve shared core values. This alignment allows for a more enjoyable and mutually beneficial relationship. Picking sponsors with whom you are aligned helps build trust and creates a positive experience for everyone involved.
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