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Global Product Management Talk

507: Navigating the second product problem – with Greg Coticchia

Sep 24, 2024
45:00
Global Product Management Talk is pleased to bring you the next episode of... Product Mastery Now with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode:  In this episode, I’m interviewing Greg Coticchia, an experienced CEO and product management expert. The discussion focuses on the challenges and strategies involved in expanding from a single product to multiple products. Key points include: Why companies have to expand to multiple products to surviveThe importance of portfolio management in product developmentCultural challenges in product expansionStrategies for building influence as a product managerLessons from successful companies like Apple and NetflixPractical tips for navigating the Second Product Problem The episode provides valuable insights for product managers looking to navigate the complexities of product diversification and enhance their leadership skills.

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