Confessions of a Female Founder with Meghan Disrupting the Dress Code with FIGS’ Heather Hasson
May 13, 2025
Heather Hasson, the visionary founder of FIGS, revolutionizes healthcare apparel with stylish and functional scrubs. She shares her journey from selling scrubs outside hospitals to building a billion-dollar brand, emphasizing the importance of adaptability and resilience in entrepreneurship. The conversation delves into the challenges of securing funding, navigating market boundaries, and the transformative power of fashion in healthcare. Hasson also discusses the impact of peer-to-peer learning in healthcare education, showcasing her drive to meet real market needs.
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Selling Scrubs Outside Hospitals
- Heather Hasson started selling scrubs directly outside hospitals with cash in hand in the early days.
- This hands-on hustle helped her deeply understand the medical apparel needs and challenges.
Elevating Simple Everyday Products
- Elevating everyday simple products by making them elegant creates special value.
- FIGS transformed scrubs from a commodity into a desirable, stylish product.
Donating Scrubs to Kenyan Nurses
- Heather personally made and donated ten sets of scrubs to nurses in Kenya who never had scrubs before.
- Their gratitude revealed how deeply uniforms affect healthcare professionals' sense of pride and teamwork.