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[Series: Product Management] Opening Thoughts
Feb 6, 2024
Product expert Paul delves into the challenges and strategies of product management in Healthcare, emphasizing the importance of customer desirability and exploring the DERPA model. The podcast sheds light on the evolving nature of innovation and R&D in product management roles within the industry.
08:02
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Quick takeaways
- Product management in Healthcare lacks core tenets, showing a demand for improvement.
- Product portfolio rationalization is vital for maximizing revenue and margin contribution.
Deep dives
Evolution of Product Management Roles
Product management has seen a significant rise in demand, with an increase in roles by 30% over recent years. The expansion includes the emergence of chief product officers in Fortune 500 companies. The role encompasses developing, launching, and managing products throughout their life cycles, involving strategies, innovation, and eventually sunsetting. The variability in defining product management mirrors the complexity it entails, often leading to misconceptions and varied interpretations.
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highlights
Listen to the best highlights from the podcasts you love and dive into the full episode