Steve Krug is the author of the book Don’t Make Me Think. He’s rewritten the book three times, and so far, it’s sold over 600,000 copies.

During the interview, I got into why he decided to rewrite the book several times and how the book helped him build a business around writing technical non-fiction for his audience.

Steve also talks to me about what he’s up to these days and gives some valuable tips for overcoming problems in the creative process like procrastination and writer’s block.

Listening to Steve is reassuring as it shows that writers of all levels have issues with procrastination and motivation.

In this episode, we discuss:

The best approach for setting up a new website today
How Steve came to write his book
What Steve is writing today
Using the Getting Things Done methodology
How procrastination has been an ongoing problem for Steve
The books that have significantly influenced him.

Resources:

If you enjoyed the show please leave a review on Apple. And if you have any questions you can find me on Twitter @BryanJCollins

Thanks for listening!

European Nights End of Year Pod Special, presented by Verizon