SBJ Morning Buzzcast SBJ Morning Buzzcast: November 6, 2025
Nov 6, 2025
Nneka Ogwumike has officially joined Project B, providing players with new salary and equity opportunities. Fanatics reports booming merchandise sales following the World Series, particularly with the Dodgers. The Atlanta Braves’ Battery stands out as a prime example of successful mixed-use development revenue. Meanwhile, the NWSL is reshaping its future with a high-profile advisory board aimed at boosting league growth. Plus, exciting news on new team names in the works for women's leagues adds to the buzz!
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Project B Offers Competitive Player Optionality
- Nneka Ogwumike signed with Project B, a new global women's basketball league offering higher pay and equity to players.
- Project B targets ~60 players and schedules that won't conflict with the WNBA, giving players year-round optionality.
Traveling F1‑Style League Backed By Tech Money
- Project B plans a traveling, F1-style event circuit and contemplates a men's league in the future.
- Tech executives and high-profile athletes back the league, signaling deep investor interest and resources.
World Series Merchandise Surges For Dodgers
- Fanatics reports this World Series is its third-biggest seller, driven by Dodgers merchandise and fast fulfillment strategies.
- Top sellers included Yamamoto, Kershaw, Freeman, and Mookie Betts, highlighting player-driven demand.