The Keys To Building A LATAM Go-To-Market Team, with Daniele Di Nunzio

In this episode, I have the pleasure of interviewing, Daniele Di Nunzio who serves as the VP of Sales at Storyly. We dive into Danieles role, their remarkable success in securing key clients, and his keys for expansion into the Latin American market. We also explore the challenges of conducting interviews with non-native English speakers, underlining the importance of evaluating soft skills. Wrapping up our discussion, we venture into the world of mobile industry opportunities and the boundless potential of AI across various fields. See timestamps below.

Building a Motion for the Americas [00:01:49] Our guest discusses his role as VP of Sales at Story League and his responsibility to build a motion for the Americas, specifically North America and Latin America.

Keys to Building a Team in Latin America [00:03:35] Daniele shares insights on building a team in Latin America, emphasizing the importance of understanding the market, localization, and leveraging the talent pool.

Financial Technologies in Brazil [00:10:40] Daniele explains that the financial technologies in Brazil are advanced, with top-notch remittance and online payment systems, surpassing those in the US.

Localization and technology [00:11:07] Discussion on the importance of investing in technology to ensure localization of websites and content for different markets.

Building a local team [00:12:22] Exploration of the preferred approach of building a local team in Latin America to ensure cultural understanding and market expertise.

Talent acquisition challenges [00:15:52] Discussion on the challenges of finding the right talent in Latin America and the importance of validating credentials and focusing on skills rather than just language proficiency.

Overcoming language challenges in interviews [00:22:31-00:23:35] Discussion on how to overcome challenges when interviewing non-native English speakers and the importance of seeking help from consultants or headhunters specialized in the market.

Importance of soft skills and cultural fit in hiring [00:24:31-00:26:18] Emphasis on the significance of soft skills and cultural fit when hiring, rather than focusing solely on language skills or technical abilities.

Motivations, goals, learning methods, and personal interests [00:26:36-00:29:05] Rapid-fire questions covering topics such as motivation, career goals, preferred learning methods, hours of sleep, and favorite activities outside of work. The discussion also highlights the connection between cooking and sales, as well as the changing landscape of jobs due to technological advancements.

The opportunity in mobile [00:32:29] Discussion about the current opportunity in mobile technology and creating the next big thing.

The future of soccer in the US [00:33:11] Exploring the growth and popularity of soccer in the US, especially with Messi joining Inter Miami.

The biggest opportunity with AI [00:33:36] The potential of AI in video editing software and its ability to make the process easier and faster.