Dropping Bombs How to Get Rich in Roofing (The $100B PE Goldmine No One's Talking About)
Dec 5, 2025
Join roofing consultant John Senac, also known as 'John The Roof Pro', as he unveils the hidden goldmine in the roofing industry. He shares his journey of disrupting the product ID monopoly and highlights the staggering $10–20M exit strategies for contractors. John discusses the ethics challenges in roofing, including vandalism and scams, while emphasizing the importance of solid relationships over mere transactions. With AI transformations in material analysis and tips for scaling, he offers insights to turn overlooked opportunities into wealth.
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Prove Shingles To Force Full Payouts
- Send a shingle sample for lab identification when insurers propose spot repairs instead of full replacement.
- Use an independent report to force correct insurance payment and prove shingles can't be mixed.
Garage Startup Became A 25k-Sample Service
- John described how he and a friend started Name That Shingle from a Facebook group and wrote reports from his garage.
- After ~1,500 free reports they launched a paid service and now process ~20–25k samples yearly.
Order Material ID Reports And Learn Them
- Order NTSID reports at pro.ntsid for accurate material IDs and learn to interpret them.
- Use the report as a third-party education tool with homeowners and adjusters, not an 'easy button.'
