SERP’s Up | Why Downplaying Branded Keywords is Costing You Big

Jun 12, 2024

58:32

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Where does brand authority play into search visibility? How do you measure brand on the SERP?

Wix’s Mordy Oberstein and Crystal Carter are back for more as they discuss the power of branded search and why it matters way more than you think.

SEO and Brand Marketing specialist Ronell Smith joins to share aspects of brand visibility he’s seen most commonly overlooked in his 15+ years of experience.

Learn how to articulate your brand in a concise manner on your website as we discover the power of associations from brand to consumer this week on the SERP’s Up SEO Podcast!

Key Segments

[00:01:34] What's On This Episode of SERP's Up?

[00:04:10] Focus Topic of the Week: Branded Search

[00:23:53] Focus Topic Guest: Ronell Smith

[00:33:45] Deep Thoughts by Crystal and Mordy

[00:47:26] Snappy News

[00:55:07] Follow of the Week

Hosts, Guests, & Featured People: