Speaks Volumes with Derrick Gee New Yorker's Kyle Chayka on Algorithmic Culture, Artisinal Content & Gatekeeping
Jun 19, 2024
Cultural critic Kyle Chayka discusses algorithmic culture, gatekeeping, and the impact of algorithms on modern society. They explore the homogenization of global tastes in cafes, the evolution of music styles, and the unintentional virality of Japanese artists online. The conversation delves into personal frustrations in an algorithm-driven society and the need for more personalized curation amidst abundance of content.
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Filter World Defined
- "Filter world" names the immersive environment of algorithmic recommendations that surround us online.
- These digital filters expand the old "filter bubble" into every feed from TikTok to Spotify.
From Gatekeepers To Momentum
- Cultural distribution shifted from human gatekeepers to algorithmic momentum and attention metrics.
- Success now depends more on demonstrated attention within feeds than a single curator's taste.
Real-Time Data's Hollow Promise
- Algorithms provide far more granular, real-time data than older systems like Nielsen.
- That precision hasn't made us happier and can intensify trends rapidly across platforms.