What WRITER’s CSO Kevin Chung Has Learned from Hundreds of Enterprise AI Deployments
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Sep 16, 2025 In this engaging discussion, Kevin Chung, Chief Strategy Officer at Writer, shares insights from over 20 years in Silicon Valley. He reveals how Writer transformed from a translation tool to a full-stack AI platform, focusing on the pitfalls of enterprise AI projects. Kevin emphasizes the crucial 'last mile' challenge and why successful deployments involve treating AI as a digital employee. He offers advice for executives on achieving ROI and collaborating with trusted partners, all while dispelling common AI misconceptions and advocating for a hands-on customer approach.
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From Translation Tool To Enterprise AI
- Writer began as a translation business founded by May Habib and Wasim Al‑Shik and then pivoted into generative AI around 2020.
- The founders' early tinkering with transformers set the technical foundation for Writer's enterprise focus.
High Failure Rate Hides Big Winners
- Many enterprise AI projects fail because the problem is hard and organizations are early in the journey.
- The winners who persist see massive ROI and expansion after surviving initial failures.
Last‑Mile Integration Is The Real Barrier
- The 'last mile' of deploying AI—accuracy, output, integration—breaks many projects, not model availability.
- Large enterprises often think they can build everything in‑house but buying from specialists usually accelerates success.
