Bernard Marr's Future of Business & Technology Podcast

The Amazing Role Of Data, AI And Cloud In Formula 1

Sep 1, 2023

17:55

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For this interview, I am joined by Rob Smedley, a former race engineer for the likes of Ferrari and Williams who now works as a Technical Consultant for the Formula One Group. We explore the pivotal role of data, connectivity, cloud and artificial intelligence in the sport and the partnership between Formula 1 and AWS.

We cover the role of data and AI in F1 car design, race strategy, fan engagement, and more.

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