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The MAD Podcast with Matt Turck

The Death of Big Data and Why It’s Time To Think Small | Jordan Tigani, CEO, MotherDuck

Oct 24, 2024
Jordan Tigani, CEO of MotherDuck and founding engineer of Google BigQuery, challenges the dominance of Big Data. He argues that most companies find Big Data overkill and introduces Small Data as a more efficient alternative. Jordan shares insights into MotherDuck's innovative DuckDB platform, emphasizing its speed and simplicity. He recounts his entrepreneurial journey, discusses marketing challenges in tech, and explores the shift towards community-driven approaches in data management. Tune in for a fresh perspective on data handling that could revolutionize the industry!
59:00

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • The shift from Big Data to Small Data emphasizes faster, simpler architectures that enhance efficiency and user experience in data processing.
  • MotherDuck's innovative technology outpaces traditional solutions like BigQuery by achieving query results in single-digit milliseconds, optimizing the analytical experience.

Deep dives

The Shift from Big Data to Small Data

The concept of small data is gaining traction as a response to the complexities of traditional big data solutions. It emphasizes that smaller datasets allow for faster, less expensive processes due to simpler architectures. In the podcast, it's highlighted that most organizations seldom utilize the vast amounts of data they accumulate, often querying only a fraction of it. This shift towards small data represents a significant evolution in data infrastructure that prioritizes efficiency and user experience over sheer volume.

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