

Weekly Roundup: Business of Athletes, Sports, & NIL (October 16-22)
Audio Timeline:
0:35 - Feel good stories
* Giving back with a 50-mile run across the Grand Canyon.
4:08 - Business of Athletes
* Golf+, a VR golf platform raised a $6 million seed round with athlete investors including Tom Brady, Steph Curry, Mike Trout, and Rory McIlroy.
* Christiano Ronaldo was named the most marketable athlete in the world according to SportsPro, with Serena Williams in 2nd and Lewis Hamilton in 3rd.
* Sachin Tendulkar, one of India's most famous athletes, has become a strategic investor in the digital collectibles platform Rario.
* Kevin Durant bought an MLP pickleball team.
* Damian Lillard made his first tech investment in Kicks Crew, a digital sneaker platform.
* Lionel Messi announced the launch of his new venture firm, Play Time, alongside experienced venture capitalist Razmig Hovaghimian.
7:30 - Name, Image, and Likeness
* Division I schools can expect to receive further NCAA rules guidance related to name, image, and likeness activity as soon as next week
* Sad weekend at San Jose State due to an unfortunate electric scooter accident.
* Collegiate sport fan experience platform Mercury has raised $7.5 million in a seed round led by Multicoin Capital.
10:30 - Future of Sports
* Will Ventures raised $150 million for Fund II, they will continue to invest in seed-stage companies in the consumer, health, sports, and entertainment sectors.
* Next Play Capital, started by former Super Bowl champion Ryan Nece, has raised a $200M fund.
* NFL commissioner Roger Goodell made $63.9M for the 2019-20 and 2020-21 seasons. Adam Silver (NBA) made $10M, Rob Manfred (MLB) earned $17.5M, and Gary Bettman (NHL) earned ~$10M.
* EA Sports announced that it will be investing $11 million in women's soccer via its Starting XI Fund.
* The Clippers are launching the NBA's first direct-to-consumer streaming service called "ClipperVision," which will feature 74 games and cost $199.99 for the season.
* CoachMePlus, an enterprise-level digital fitness platform that helps coaches work with athletes to achieve their fitness and wellness goals, announced $1 million investment from angel groups.
Interesting Stat
This is wild…
NBA players paid $36M in fines last season (up from $6.9M the previous year).
That’s over $29,000/game — just including the regular season.
What’s to blame?
Well…NBA players make a lot of money (and sometimes the extra publicity from getting thrown out of a game is worth it). Basically a business expense at this point.
Short Passage of The Week:
* Hold the door for others and pick up trash that's not yours.
* Compliment people behind their backs and encourage people when they're down.
* Include people when they feel left out and hold yourself to a high standard.
* Share your life with people you love and admit when you are wrong.
* Celebrate others when they succeed and stand up for people that can't stand up for themselves.
* Have the courage to say no to things that could jeopardize your future.
* Realize doing the right things for the right reasons will never go out of style.
* Be a good person.
Source: Lewis Caralla, Georgia Tech's Strength Coach
Tweet(s)
Mario Götze is setting a great example for athletes (both on and off the field):
Business Jargon
Changing this sec