We welcome back our guest this week Dr. John McLaren DDS, MS to the podcast as he sits down with Bob Brandon to discuss the importance of allowing new digital technology to educate your patients and help them understand their treatment in a visual sense. Why it’s important to reinvest in your practice and keeping it up to date before purchasing any new equipment. Finally, his recent experience while teaching and witnessing an industry evolve into the new digital era of dentistry. You will hear all this and more on this week’s episode of the Dental Up Podcast! In this episode you will hear about: -The Importance of investing in your practice. -How he focused on the customer’s experience rather than taking the traditional marketing trends. -Allowing technology to educate your patients For more informtion on Dr.McLaren and his practice click here:https://www.mclarendental.com