The Power of Personal Brand Pivoting, with Mark Schaefer

Growing as an entrepreneur and staying relevant in today's digital age takes more than just perseverance, it also means making a lot of big decisions on if you should stay the course or adapt to your surroundings.

In this episode of YoupreneurFM, author and speaker Mark Schaefer joins the show to talk about how he's kept his personal brand top of mind in the industry, how he's grown as an entrepreneur and why he reinvents himself every five years.

Mark and I go into how to stand out in today's world, the importance of purpose when it comes to growing and one of the biggest mistakes he has made as an entrepreneur. We also go into Mark's latest book, Known as he shares the process on how he decided the case studies within it.

This was a great fireside chat with Mark and it was a pleasure having him on the show to prove that growth as an entrepreneur isn't one straight diagonal line upwards. There will be twists, turns and yes - pivots that lead you to become a better entrepreneur. Enjoy the show!

Essential Learning Points From This Episode:

• How Mark has managed to revamp his brand within the industry.
• Mark talks about micro-pivots and how it keeps his entrepreneurial journey exciting.
• Chris and Mark talk about if there is a process for scaling a personal brand.
• How does Mark continue to be known in the next 5 years.
• Much, much more!

Important Links & Mentions From This Episode:

• Mark Schaefer's website
• Mark Schaefer on Twitter
• Known
• John Loomer
• Personal Branding Roadmap
• Sign-up for the FREE Youpreneur Launchpad Training Course
• Youpreneur Personal Brand Business Building Comunity

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