
10x Talk What Would You Do If You Were Truly Free with Joe Polish and Dan Sullivan
30 snips
Dec 12, 2025 In this discussion, Dan Sullivan, Founder of Strategic Coach, shares invaluable insights into entrepreneurial freedom and productivity. He reveals why many entrepreneurs inadvertently trap themselves in high-paying jobs rather than building scalable companies. Sullivan introduces his innovative 'Casting Not Hiring' framework, emphasizing roles over traditional job descriptions. He also tackles the pitfalls of reverse delegation and highlights the importance of protecting time—suggesting simple strategies to reclaim hours for creativity.
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Buy Back 500 Hours A Year
- Buy back 10 hours a week (≈500 hours/year) by delegating tasks that don't need your unique ability.
- Commit to protecting that time and decide exactly how you'll use it to create, not just cope.
Job Versus Company Reality Check
- Most people who call themselves entrepreneurs actually created high‑paying jobs for themselves, not companies with value beyond the owner.
- A real company requires other people with different skills to free the entrepreneur and scale value.
Hire To Free The Entrepreneur
- Never hire someone unless their cost and responsibility free the main entrepreneur to do unique work.
- Use hires to multiply your freedom, not to create more management overhead.







