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Elizabeth Pemmerl currently serves as GitHub’s Chief Revenue Officer, where she oversees all facets of the company's go-to-market strategy and customer engagement, including sales, support, and operations. She joined GitHub in 2015 after a career in the public sector, and has since held leadership roles in nearly all aspects of GitHub’s enterprise business.
Discussed in this Episode:
Highlights:
(9:13) Transitioning from IC to sales leadership and driving a forecast cadence.
(18:20) Navigating the acquisition of Semmle and lessons learned in M&A.
(25:58) Advice for startups on pricing strategy and identifying core buyer personas.
(30:58) The future of AI in business and the emergence of the Chief AI Officer role.
(42:08) One thing revenue leaders believe to be true that Elizabeth thinks is bull$***.
(44:07) One thing that is working for Elizabeth in go-to-market right now.
Guest Speaker Links (Elizabeth Pemmerl):
LinkedIn: https://www.linkedin.com/in/elizabeth-pemmerl-9172485/
Host Speaker Links (Scott Barker):
LinkedIn: www.linkedin.com/in/ssbarker/
Newsletter: thegtmnewsletter.substack.com/
Sponsor:
The GTM Podcast
The GTM Podcast is a weekly podcast hosted by Scott Barker, GTMfund Partner, featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.
Visit gtmnow.com for more episodes and other interesting content.