Momants Raises €1M to Improve the Event Ticketing Experience

Aug 7, 2025

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In this episode of The SaaS CFO Podcast, host Ben Murray welcomes Jan Willem Van der Meer, co-founder and Chief Strategy Officer at Momants. Jan Willem shares his entrepreneurial journey, starting from building one of Europe’s major ticketing companies to launching Momants, an AI-powered platform designed to transform the events industry.

Discover how Momants is tackling the challenges of personalization and efficiency in event ticketing. Jan Willem explains how their solution integrates with existing ticketing systems to automate support, increase conversion, and create tailored marketing experiences for everything from festivals and concerts to museums and amusement parks.

Jan Willem also discusses the realities of founding and funding a SaaS startup, offering valuable lessons for aspiring entrepreneurs. If you’re interested in how AI is shaping the future of events, or if you’re a SaaS founder seeking inspiration and advice, this episode is filled with practical insights and forward-thinking ideas.

Show Notes:

00:00 Ticketing Company Rise and Sale

03:57 Challenges in Festival Ticketing

10:00 AI Startup's Initial $1M Investment

11:54 Supportive Network for Startup Success

14:35 "Building AI Partnerships with Innovators"

20:42 Balancing Revenue and Client Experience

22:39 Message Engagement and Client Onboarding

25:38 "WWF Moments Founder Chat"

Links:

SaaS Fundraising Stories: https://www.thesaasnews.com/news/momants-raises-1-million-in-pre-seed-funding

Jan Willem Van der Meer’s LinkedIn: https://www.linkedin.com/in/janwillemvdmeer/