CE #34 - How to Go From Product Idea to The Shelves of Your Favorite Retailers with Brandon Rickman

Have an idea for a product that should be in your favorite retail store and trying to figure out how to make that happen? Brandon Rickman whose products have sold more than 20 million dollars worth of goods in places like Wal-Mart and Home Depot comes on to the show to lay out step by step how to go from idea to retail stores. This is the most comprehensive breakdown I've ever seen!