Motley Fool Money

Pepsi, Poppi, and the Creosote Bush

33 snips
Mar 17, 2025
David Meier, a Motley Fool analyst, dives into the latest consumer spending trends and the significance of Pepsi’s $2 billion acquisition of Poppi, a prebiotic soda brand. He discusses how this move reflects a growing demand for healthier beverage options amidst economic challenges. The conversation highlights the importance for giants like Pepsi and Coke to adapt and absorb emerging trends to stay competitive in the evolving market. Meier's insights reveal a fascinating look at how big brands strategize in response to shifting consumer preferences.
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INSIGHT

Consumer Struggles

  • February's retail sales show continued consumer struggles, especially for low-income shoppers.
  • Upcoming retail earnings will offer key economic insights.
ANECDOTE

Pepsi's Poppi Purchase

  • PepsiCo acquired the prebiotic soda brand Poppi for $2 billion.
  • David Meier, a self-proclaimed soda enthusiast, plans to sample Poppi.
INSIGHT

Alt-Soda's Rise

  • Despite their relatively short existence, alt-soda brands like Poppi and Olipop have captured a significant market share.
  • This success suggests a growing consumer preference for healthier soda alternatives.
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