Who is the most marketable athlete in the world?

SportsPro’s latest annual 50 Most Marketable Athletes list is out now and, as ever, throws up some fascinating names. Tom Bassam is joined by Sam Carp and Ed Dixon to discuss the rankings, powered by Northstar Solutions Group, while also analysing the trends that emerge from this years’s list.

You can download an expanded list of the top 150 athletes, featuring a full statistical breakdown, here.