The hedge fund industry has always intrigued the general public, making eye-catching headlines and inspiring bestselling books and hit TV shows. But, when it comes to media engagement, many fund managers remain hesitant. In this episode of The Long-Short, host Drew explores the complex and sometimes fraught relationship between the financial press and hedge fund managers.
Our guest is long-time hedge fund reporter Will Wainewright, founder of Alternative Fund Insight, who shares insider tips on what makes a hedge fund story newsworthy, how firms can build strong media relationships the right way, and the common pitfalls to avoid.
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