280. Why We’re FIRED UP About Shannon Watts

Mar 26, 2025

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This week, we're re-airing our fantastic conversation with Shannon Watts, founder of Moms Demand Action, where we discuss her inspiring new book Fired Up: How to Turn Your Spark into a Flame and Come Alive at Any Age. Tune in for a powerful discussion on activism, passion, and the power of stepping into your purpose!

Shannon Watts is the founder of Moms Demand Action, a six-million-member organization she describes as “maybe the world's largest real-life field experiment for what happens when you show women how their abilities and their burning desires and their values align, and how they come alive and can achieve things they never imagined possible.” We are thrilled to have her on the show today to talk about her upcoming book, Fired Up.

We talk about how both misogyny and motherhood shape women’s journey to, and through, advocacy. We discuss how to withstand blowback and the discomfort that comes with growth, including celebrating small wins and “finding your people.” We also touch on how social media has allowed women to bypass traditional media gatekeepers.

Our conversation with Shannon about the intersection of motherhood, feminism, and activism is one that will keep us fueled for a long time. We hope you enjoy it.

Resources:

Pre-order a copy of Fired Up and sign up for Shannon’s free Firestarter University course
Check out Shannon’s book and other books we’ve recommended on the podcast in the Brave Writer Bookshop.
Get involved at MomsDemandAction.org.
Sign up for Shannon's Substack
Follow Shannon's on Instagram: @ShannonWatts
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