Have you considered a podcast for your firm? What are the pros, cons, benefits, and challenges?

While podcasting may be a lot of work, it can bring tremendous benefits and rewards to your positioning within your industry, as well as showcase you as the go-to lawyer in your niche.

Joining me for this conversation is Robert Ingalls, a recovering attorney, speaker, and the founder of LawPods, one of the first podcast production and marketing agencies for law firms.

At LawPods, Robert and his team help some of the premier law firms in the world launch and grow branded podcasts that build relationships and drive revenue.

Robert speaks frequently on Podcast Marketing, Entrepreneurship, Prioritizing Mental Health, and Law Office Technology. He's also a Girl Dad, mentor, traveler, and longboard skateboarder.

Robert gives listeners actionable tips on:

[1:20] How Robert landed up in podcasting vs. in a courtroom
[7:45] Where to start if you're considering a podcast for your firm
[8:50] Is podcasting truly a lot of work?
[12:45] Figuring out who your audience is
[16:00] How to show up with a better podcast angle
[18:05] Who a podcast may not be a good fit for
[28:00] Time vs. Cost when it comes to podcasting
[30:40] Setting up a podcast correctly
[35:40] Why tech truly matters
[38:10] Robert's book review
[44:10] One big takeaway from this episode

Resources mentioned in this episode:

They Ask, You Answer by Marcus Sheridan

Connect with Daniel here:

Connect with me

Learn more about your ad choices. Visit megaphone.fm/adchoices

Warum ist ein Kunstwerk 185 Millionen Euro wert?