Startup Field Guide by Unusual Ventures: The Product Market Fit Podcast

Notion's Akshay Kothari on productivity and embracing AI

13 snips
Feb 11, 2024
Notion's Akshay Kothari discusses building Notion 1.0, meeting Ivan Zhao, launching AI features, and Notion's evolution. Sandhya Hegde explores GTM strategy, customer feedback, and the future of Notion AI. Insights on transitioning from LinkedIn to startup, embracing AI in product development, and the challenges of product-led sales.
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ANECDOTE

Meeting Ivan and Early Notion

  • Akshay Kothari knew Ivan Zhao for two years before Notion began and even tried to hire him.
  • Kothari made his first angel investment in Notion, which didn't launch a product for four years.
INSIGHT

D.school's Impact

  • Studying at the D.school changed Kothari's approach from tech-driven to problem-solving.
  • He now prioritizes customer needs and focuses on solving problems with technology as an enabler.
INSIGHT

Notion's Pivot to Templates

  • Notion's initial vision was to empower users to build software with basic building blocks.
  • However, they realized people wanted ready-to-use tools, leading to the creation of templates.
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