

Handling Objections - 207
Jul 14, 2020
15:37
Handling Objections
In this episode, Mike and Jody discuss a listener tip regarding objection handling. We bounce around a bit on this one, but ultimately bring it home with some practical thoughts on objection handling.
TLDR - ask questions, gain context, don't react.
Questions Answered:
- Do objection handling documents work?
- Can you build out questions on an objection handling sheet?
Key Takeaways:
- Objection handling documents can work if you are not just reading off of a script.
- These documents can help with alignment within an organization.
- When dealing with a pricing objection, ask “from what perspective?”
- Don’t interrogate customers, but work to gather a bit more information.
- If you guess, you only have one chance of guessing right.
- Rather than answer the objection immediately, take a pause and ask one question.
- Account plans are a useful tool - You can listen to our account planning podcast here
Show Links:
Submit Listener Questions To:
- podcast@catalystsale.com
- DM us on Twitter
Work With Catalyst Sale:
- Listen to our free resource (this podcast) and then put the action items into practice. Share your work with us via Twitter or hello@catalystsale.com
- Invest in a Catalyst Sale course - self directed. Find our courses here
- Hire us as a consultant/advisor within your team or organization
Please send listener questions and feedback to hello@catalystsale.com or contact us directly on twitter, facebook or LinkedIn.
This podcast is brought to you by Catalyst Sale - you can learn more about Catalyst Sale, and the products and services we provide via the following links.