A Beginner's Guide to AI

Machine Learning: How AI Really Learns

Jan 1, 2026
Discover the fundamentals of machine learning and how it differs from traditional programming. Explore the three core types of learning and learn about the surprising shortcuts that can emerge. A healthcare case study highlights how cost-based algorithms can produce unfair outcomes due to biases in the data. The discussion also covers ethical AI, the dangers of proxy metrics, and the importance of transparency and governance. Get practical tips on spotting biases and ensuring fair outcomes in AI applications.
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INSIGHT

Learning Patterns Not Rules

  • Machine learning learns patterns from data and makes predictions without explicit rules.
  • It excels where human-written rules fail because the real world is messy.
INSIGHT

Three Modes Shape Outcomes

  • Supervised, unsupervised and reinforcement learning shape model behaviour in distinct ways.
  • Each mode fits different problems: labels, discovery, or reward-driven improvement.
ANECDOTE

Bakery Feedback Loop

  • A bakery used past receipts to predict cake purchases and improved stocking.
  • Historical choices caused a feedback loop that could reduce vegan options further.
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