The EdUp Experience Will Technical Colleges Lead the Future of Higher Education? - with Dr. James Genandt, President, Manhattan Area Technical College
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In this episode, President Series (Powered By Ellucian) #344, & brought to YOU by the InsightsEDU 2025 conference
YOUR guest is Dr. James Genandt, President, Manhattan Area Technical College
YOUR host is Dr. Jodi Blinco
This episode highlights the innovative approaches to technical education at Manhattan Area Technical College (MATC) in Manhattan, Kansas - known as "The Little Apple."
President & CEO Genandt shares how MATC has grown dramatically over the past decade, including increasing high school student enrollment from 12 to nearly 700 students, while maintaining a 96-97% job placement rate for graduates.
The conversation explores how MATC adapts quickly to workforce needs through strong employer partnerships, industry-recognized credentials, & hands-on learning experiences that prepare students for high-paying careers.
MATC demonstrates a compelling value proposition in technical education, with graduates averaging first-year salaries over $50,000 & many programs offering significant earning potential after just one year of study.
Through intentional relationship building & active participation in economic development initiatives, the college has established itself as an essential partner in the community's growth & success.
The institution's approach to learning emphasizes hands-on, applied experiences that particularly resonate with Generation Z & Alpha learners.
This pedagogical strategy, combined with accelerated learning pathways & robust student support services, has proven highly effective in driving student success & completion rates.
President Genandt discusses the transformation of technical education's image & its critical role in supporting local economies, emphasizing how MATC keeps "the everyday world working" through responsive, flexible programming.
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