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The founding story of Fireflies.ai told by co-founder Krish Ramineni sounds like a post-college rock band that turned into software hack.

Instead of going to graduate school (working as a PM at Microsoft), Ramineni took his would-be co-founder up on an offer to “hang out” and “work on different things” in some free co-working space that a VC had given them in Boston.

When they had something real, they went back to San Francisco, went heads down, bootstrapped, went through an accelerator, and raised a seed round.

A month later, the pandemic hits, everyone goes remote, and the roller coaster ride begins.

In the past 4 years, Ramineni and co-founder Sam Udotong have been scaling up the abilities of an enterprise voice assistant (or AI) meeting assistant. But it’s a lot more than the mystery attendee you see popping up in your Zoom meetings.

But competing in a crowded space (with technology that wasn’t new) Ramineni and co-founder Sam Udotong knew they needed a broader vision for the product.

So, they started looking at what teams needed that could be accomplished beyond automated notetaking. Their idea was transforming the product into voice workflow system for enterprises and for organizations.

For example, if you’re in a zoom meeting, you could say “Fireflies, pull up the Q2 financial reports and tell me what went right and what went wrong.”

Fireflies has capitalized on a product-led growth strategy from the beginning. They don’t spend very little on advertising today, and instead, doubled down on the freemium model, which gets the Fireflies.ai name is naturally viral in every single meeting.

Also, because they’ve spent a lot of time and effort to integrate with the major CRMs, and because they have a compelling vision of what could be done with the tech in the future, we’re switching our transcription service now.

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