Katie Nuñez, a rising star with a knack for comedic storytelling, and Tom Farnan, known for his sharp wit and engaging narratives, join for a memorable discussion. They preview the hysterical Anaheim RV and Truck Expo, sharing absurd attractions. The conversation flows through personal anecdotes and heartfelt memories, including a late friend’s impact. Lively debates about Spider-Man films spark nostalgia and laughter. The mix of dark humor at a wake adds depth, while reflections on infidelity challenge conventional views on love.
The Sleep Number Smart Bed allows couples to customize their sleeping experience with adjustable firmness and temperature settings, enhancing comfort and customer satisfaction.
LinkedIn serves as a powerful B2B marketing tool, enabling precise targeting of professionals while highlighting the importance of ROAS in advertising strategies.
Deep dives
Sleep Number's Unique Offerings
The Sleep Number Smart Bed caters to the differing preferences of couples by allowing individuals to customize their side of the bed. Those who prefer a firmer sleeping surface can adjust their side accordingly, while their partner can choose a softer setting. Similarly, the bed accommodates varying temperature preferences, ensuring both partners enjoy their ideal sleep environment. This adaptability contributes to Sleep Number's recognition as a top choice for customer satisfaction in the mattress market, according to J.D. Power rankings.
LinkedIn for B2B Marketing
LinkedIn emerges as a vital platform for B2B marketing, enabling businesses to effectively target professionals who understand industry-specific needs. The podcast highlights a personal anecdote about how the speaker's father, passionate about marketing, emphasizes the importance of Return on Ad Spend (ROAS) to his peers. Additionally, LinkedIn offers a promotional credit for advertising campaigns, encouraging businesses to explore its potential for reaching targeted audiences. This strategic advantage can significantly enhance visibility and engagement in competitive markets.
Instacart's Back to School Support
Instacart provides families with crucial support for back-to-school shopping, including a wide range of lunch favorites and essential school supplies. The podcast emphasizes the convenience of their service, offering delivery in as fast as 30 minutes, which can alleviate the stress of last-minute school projects or supply needs. Furthermore, new users benefit from $0 delivery fees on their initial three orders, making it easier to integrate Instacart into their routine. This accessibility can significantly reduce the burden for busy parents and enhance the overall back-to-school experience.
Best of Season 1. Episodes 1-16 available on goSuperego.com.
SPECIAL GUESTS: Katie Nuñez and Tom Farnan.
CASE STUDIES: Bruce ‘The Throat’ Hume and Ed ‘The Inflection’ Olivas, Shunt McGuppin, Imogene Kanouse, Trevor Lundernator, Milton and Dupree, Grandma Jonesy, Grandma Queen Bee, Lars Cliegg, The Reverends Merlin Escondante Daniels and Allard H. Mundy Jr., and Mutt Taylor.