The Hustle Daily Show Beef prices soar, but nobody wants fake meat
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Jul 22, 2025 Beef prices are skyrocketing, yet demand for fake meat is plummeting. Despite soaring costs, Americans are opting for real beef over pricey plant-based alternatives. Meanwhile, Alaska Airlines faces an IT outage and intriguing opportunities arise in the Fintech sector. The podcast digs into the complexities of consumer preferences and the challenges that fake meat brands like Impossible and Beyond Meat must overcome in a fiercely competitive market.
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Beef prices surge, fake meat struggles
- Beef prices reached a record high of $9.26 per pound due to small cattle herds and low supply.
- Despite high prices, fake meat companies like Beyond Meat and Impossible Foods are struggling to gain traction.
Beef prices doubled since 2020
- Beef prices have more than doubled since 2020, outpacing overall inflation.
- Small cattle herds and difficult economics for ranchers contribute to persistently high prices.
Consumers stick with expensive beef
- Despite soaring beef prices, plant-based meat sales are falling and companies face massive failures.
- Consumers spend about $632 a year on conventional meat versus only $50 on plant-based alternatives.