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7 Figure Entrepreneur
EP 110: A 7-Figure Life Transformation with Affiliate Marketing & Lead Generation with Robert Cheung
Aug 16, 2023
Guest Robert Cheung, a 7-figure entrepreneur, shares his journey in affiliate marketing and lead generation. They discuss coming up with unique angles to promote a website, understanding the target audience for effective creative ad campaigns, and the distrust surrounding influencer lifestyles. They also explore the importance of building a team and the potential of paper call advertising.
47:46
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Quick takeaways
- Spying on the ads library is crucial for creative ideas, but copying ads directly can result in penalization.
- Robert Cheung found his passion and achieved remarkable success in affiliate marketing after facing challenges in other online business models.
Deep dives
Importance of Spying on Ads Library
To come up with creative ideas, the speaker emphasizes the importance of spying on the ads library. It is crucial to study the ads that are already running and identify trends and successful strategies. However, the speaker advises against copying ads directly because Facebook's AI is intelligent enough to recognize copied content. Copying ads can result in penalization, such as lower quality traffic. Instead, the speaker suggests using the ads library for research and inspiration to develop unique and effective ad campaigns.
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