How the NFL's International Series is creating new fans, with Viagogo's Cris Miller

Few know more about how the NFL's overseas games are bringing in new fans than the companies that sell the tickets to the matches. As a secondary market specialist, Viagogo has a unique perspective on the industry and here, general manager, Cris Miller, explains how effective the league's overseas operations have been in creating new fans. Plus we delve into the business of resale ticketing and its role in sports.