#260: From Broke to Doubling in Sales AND Profit: The Mindset Shifts To Transform Your Farm

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I'm the one in the hot seat today! I just got interviewed on the Backyard Bouquet podcast, and I have to say... I shared some things that'll help you shift your sales today.

From my daughter selling out flower farm events in her first season to farmers achieving 200% sales increases, this episode reveals the strategies and mindset shifts that actually work.

What you'll discover:

• The exact strategy my daughter used to land a wedding contract at her chiropractor appointment
• Why "perfectionist farmers are actually just scared farmers"
• The simple question that gets overwhelmed farmers unstuck every time
• How to get customers willing to pay $50+ for a bouquet
• Why giving away flowers strategically builds your business

I also opened up about overcoming the fear of failure after my family's farm went bankrupt in the 80s and how to stop the "not good enough" mindset that keeps farmers undervaluing their work.

Bottom line: When you change how you think about your farming business, you change your results—both financially and personally.

P.S. My mic was not on, for some reason, so my sound quality is not quite up to my usual standard, but hey, tech issues happen.😉