Gee Thanks, It’s From Uniqlo

Lauren Collins, The New Yorker Paris correspondent, dives into the world of Uniqlo, revealing insights from her in-depth profile of the brand. She shares her experiences with confusing sizing and the unique, global reach of Lifewear. Collins explores Uniqlo's impressive growth strategy under Tadashi Yanai, its innovative materials like Heattech, and the allure it holds for renowned designers. The conversation contrasts Uniqlo’s approach with competitors like Zara, highlighting its distinctive brand philosophy and collaborations that excite both designers and mass audiences.