The PR Week The PR Week: 2.17.2022 - Kiwan Anderson, Nike Communications, and Aamira Garba, LoveLee Wine
Podcast topics:
- Anderson talks about the origins of Nike Communications, the Black Acceleration Initiative — pro bono PR and marketing support for Black-owned businesses — and how the industry can better serve Black professionals’ career development beyond Black History Month; Garba talks about how the Black Acceleration Initiative propelled LoveLee Wine, how she developed her own brand and more;
- Recapping Super Bowl LVI, the best and worst advertisements, the blockbuster halftime and the actual game itself;
- The latest on the shakeups at CNN, as Allison Gollust exits following Jeff Zucker’s departure earlier this year;
- Discussing noteworthy Valentines Day ads and activations this year;
- Interesting findings from HypeAuditor’s State of Influencer Marketing report on which social media platforms are influencers’ favorites;
- On Heidi Hovland’s move to Edelman as global chair of food and beverage;
- Meeting this week’s feature Pets in PR pet, Pimm the dog.
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