The Agency Hour Navigating Agency Growth: Insights from Social Haus' Founders
Nov 30, 2023
37:15
Join Troy Dean and the dynamic duo behind Social Haus, Sarah Cutts and Kaitlyn Johnson, as they dive into their origin story - how they turned adversity during the Covid pandemic into an opportunity, laying the foundation for Social Haus, as well as the secrets behind 'The Magic Bullet' otherwise known as Paid Discovery.
This epiosode is a masterclass in resilience and innovation.
Chapters:
- What happened during Covid
- How did the girls meet?
- The customer journey - Finding mavericks Club
- The market has been brainwashed to think it needs leads
- Paid Discovery in the magic bullet
- Overcoming the mental barriers required to sell paid discovery
- The percentage of clients going from paid discovery to closing - 99%
- What's changed since joining Mavs - higher revenue with less clients
- Tapping into the Mavericks Club recourses to ensure you make the most out of it
- Staying on track using the Mavericks Scorecard
- Hiring generalists (to begin with)
- How to get in touch with the social haus
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