Reddit has major SEO power, and you should definitely be using it for your firm! But, dear lawyers, for good karma, avoid megaspammer agencies who attach your name to every annoying post. It’s a bad look.

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The industry is moving heavily toward Reddit because of AIOs, boosts in search, etc., but how do you use it effectively? Conrad and Gyi talk through the tenets of Reddit Karma to help you build your Reddit reputation. They demystify the Reddit community’s engagement style, the upvote/downvote system, and more, to help you understand the platform’s potential for marketing your law firm.

Later, the guys share their favorite tactical tips for optimizing Reddit as a tool in your marketing mix.

And, be sure to look us up, too: r/LHLM

The News:

Suing for “business model theft”—who will win? Anyone? Two High-Profile Personal Injury Law Firms Sue… Each Other
Cringey lawyer behavior in the extreme: Prosecutor SHOCKED That Being A Lawyer Does Not Stop Cops From Arresting Her In Embarrassing Viral Video
Smith.ai launched an AI receptionist service. Might be worth a look, folks.
Always something… Google Search rank and position tracking is a mess right now.
From Joe Giovannoli: CMOs didn’t sign up to be the CTO.

Mentioned:

Reddit Is Said to Sign AI Content Licensing Deal Ahead of IPO - Bloomberg

Suggested LHLM Episodes:

How To Do Social Media Marketing the Right Way

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Entertainment Tonight for Monday, December 21, 2020