The Content Byte The power of audio content with Sparticles creator Rananda Rich
Nov 20, 2022
24:35
Imagine if you could ask your client to record 7 minutes of audio for you on a specific topic - which you could then transcribe and turn into all kinds of written content for them? That's the system copywriter Rananda Rich from The Ink Rat devised, and it's a genius way to save time and get the information you need for client projects, be that a blog post, email funnel, series of social posts or another form of content they're after. In this episode, we chat to Rananda about:
- How her 'Sparticles' service started - and how it's evolved
- What clients think of it and how it helps her own workflow
- The kinds of content she creates with client-supplied audio
- Repurposing audio from podcasts, webinars, Zoom meetings
- Creating a system for storing / managing the audio
- Other services you can offer like SEO and metadata
- Rananda's favourite tools and services
Resources
- Rananda's website and more info about Sparticles: https://www.theinkrat.com/sparticles/
- Find Rananda on LinkedIn: https://www.linkedin.com/in/ranandarich/
- Read our blog post on repurposing audio content https://www.rachelslist.com.au/blog/3-smart-ways-to-repurpose-audio-content/
- Check out Lynne's website: https://www.lynnetestoni.com/
- Check out Rachel's website: https://rachelsmith.com.au/
- Visit Rachel's List: https://rachelslist.com.au/
- Visit our sponsors, Rounded, for easy invoicing and accounting software (and if you're an RL Gold member, talk to us about how to get 20% off an annual subscription): https://rounded.com.au/